Georgia’s story

Supporting a carer through cancer treatment

Following cancer diagnosis and complex surgery that left her with reduced mobility, Georgia contacted vulnerable customer specialist MorganAsh. While undergoing chemotherapy, she experienced high levels of anxiety, particularly around hospital visits. Through regular support calls and practical guidance, MorganAsh provided support during the early stages of her treatment.

Georgia is a carer who contacted MorganAsh for support, shortly after receiving a cancer diagnosis. MorganAsh is a vulnerable customer management specialist which has been helping vulnerable people for over twenty years.

Following complicated surgery, Georgia was left with reduced mobility just as she began a course of chemotherapy.

While coping with the physical impact of treatment, she also experienced a sudden increase in anxiety, particularly ahead of her weekly hospital appointments. At the same time, Georgia was trying to maintain a positive front for her family, often putting on what she described as a “brave face”.

The challenge

The combination of a serious diagnosis, major surgery, and the demands of ongoing chemotherapy created a difficult and emotionally overwhelming situation. Georgia needed space to talk openly about her fears and anxieties, something she found difficult to do with those closest to her.

She also needed support in finding ways to manage her anxiety and access additional sources of help during treatment.

How MorganAsh helped

Through MorganAsh’s Peace of Mind service, Georgia received regular support calls – timed around her treatment schedule. These conversations provided a safe, confidential space where she could speak openly about how she was feeling.

During these sessions, support focused on:

  • Listening and providing emotional reassurance

  • Discussing strategies to help manage anxiety around hospital visits

  • Encouraging Georgia to speak with her oncologist about additional support options

  • Signposting her to counselling services available through organisations such as Macmillan or Maggie’s Centres.

The outcome so far

Although Georgia is still in the early stages of treatment – and the long-term outcome remains uncertain – the ongoing support has been meaningful during a very challenging time.

She has expressed how much she values having someone regularly check in with her — someone outside her immediate family who she can speak to openly and honestly.

For Georgia, these conversations have helped reduce feelings of isolation and provided steady emotional support while she focuses on getting through treatment.

Peter Labrow

Head of marketing at MorganAsh. Consumer vulnerability champion. Writer and storyteller. Co-author: Is It News?

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