Tele-interviewing
The need
Online systems may have progressed greatly in recent times, but they only go so far when there’s a need to get information from potential customers about their health and lifestyle. On the one hand, people are reluctant to talk about health issues in detail; on the other hand, online forms and non-medical employees can’t ‘dig into the detail’ effectively. As a result, data gathered can be inaccurate, leading to high non-disclosure rates and a large percentage of misreported information.
The service
MorganAsh provides an industry-leading tele-interviewing service for insurance providers. We offer choice: the ability to gather information via multiple (but connected) methods, so we can mix and match online and telephone channels – responding to customer preference. Developed over time, our systems go way beyond most online scripts. Our interviews are all undertaken by qualified nurses, trained on the needs of the insurance sector. This makes a massive difference to the quality of data gathered. We build rapport and drill down into responses intelligently and instantly – and so get better data. We’ve undertaken over a million cases and have had almost no cases of non-disclosure.
Features
- Flexible choice of interviewing processes.
- Interviews by trained, qualified nurses, experienced in the needs of the insurance industry.
- Service tailored to each insurance company’s needs.
- FCA-regulated service.
Benefits
- Significantly better data accuracy.
- Substantially lower non-disclosure rates.
- Superior customer experience.