Johnny Timpson is a highly regarded industry expert with more than 40 years of experience within the insurance and protection sectors. He has a passion for helping vulnerable consumers and holds numerous positions across the industry, including Financial Inclusion Commissioner and as a member of the FCA’s Financial Services Consumer Panel.

He is also a member of GAIN, the Group for Autism, Insurance, Investment and Neurodiversity, the Prime Minister’s Champion Group for Dementia Communities, BIBA Access To Insurance Committee and the Building Resilient Households Group. In addition, he is a founding member of the Financial Resilience Taskforce, a Vocational Rehabilitation Association Expert Friend, Insurance Institute of London Diversity & Inclusion Committee Member, Age Irrelevance Ambassador and Grief Chat Ambassador.

Johnny received his OBE as part of the 2022 New Year’s Honour’s list, for voluntary services to people with disabilities and the financial sector.

In his new role, he succeeds Jim Randal, who stepped down after chairing MorganAsh since its inception in 2004.

Johnny Timpson said: “I have known MorganAsh for over 20 years, and I am delighted to be joining them. Their proven track record of introducing innovation which combines technology and professional empathy is second to none. The MARS vulnerability system is a major leap forward in supporting regulated firms – to help them better understand and focus on the needs and preferences of consumers, rather than simply sell individual products; it additionally aids financial services firms in meeting Consumer Duty’s vulnerability regulations.”

Andrew Gething, managing director at MorganAsh, added: “Johnny is widely recognised as an industry leader on consumer vulnerability – and we are delighted he is joining us. We have ambitious growth plans across both the financial and utility sectors – to provide easy to use, secure systems and services which enable firms to understand and help those consumers with vulnerabilities.

“Our MARS system is already helping firms to identify previously unknown consumer vulnerabilities – and changing the way firms manage these customers, as well as meeting the FCA’s Consumer Duty requirements.”

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Our clients say:

We have a significant proportion of our enhanced annuity applications which are poorly completed or indeed incomplete. This could result in our not being able to offer the best possible terms. The customer journey to us is very important and the applications received from MorganAsh make it a one-stop journey. It helps us to maximise the potential income we can offer to our customers and avoids us having to go back to the customer for further information.

Richard Helyer, chief underwriter and claims manager, Canada life, UK